Fill Your Beds Faster Than You Ever Dreamed Possible, Save Thousands in Referral Fees, And Stop Loosing Revenues From Empty Beds.

The Adult Family Home Marketing Roadmap

Your step-by-step blueprint to attract, impress, and convert more private pay residents into eager buyers, even if you're not a marketer.

Workshop Closed - Wait List OPEN

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What Others Have Said...

  • I thoroughly enjoyed your marketing class! Your enthusiasm for the subject and practical, relevant ideas were inspiring and thought-provoking. Our advertising agency and paid referrals are extremely expensive and frankly, not maximizing our exposure and tools. I am reenergized and now looking at marketing very differently. Thank you,  Joseph!
    Melissa Halverson, RN Vice President of Operations, Encore Communities
  • I have gone to a lot of seminars and presentations over the last 20 years, but your marketing workshop is by far the very best seminar I’ve ever gone to - you did an excellent job!
    John (Jack) Reese Cedar Hill Residential Care - 9 AFH locations
  • Joseph’s marketing workshop was spot-on, insightful and very useful. Joseph was well prepared and passionate about improving the learning experience and student results - he shared a wealth of knowledge very successfully. I’m so confident after this class, and feel that I gained very usable skills. This class way exceeded my expectations!
    ChaiJen To AFH Owner and investor, Edmonds, WA
  • Joseph has great energy about adult family homes and helping other providers succeed. His personal experience and knowledge made it easy to learn. Joseph shared many secrets about business success that other people would be reluctant sharing. We got 25 years worth of experience literally overnight! Thank you Joseph!
    Dan Puravet, NA-C Second-generation AFH Provider, Bellevue WA
  • I learned so much! Joseph's teaching style, humor, and real-life experience as a provider made the class enjoyable! I'm feeling well-prepared and well supported in my pursuit. Thank you so much for this amazing experience - Sending my daughter to your next class!
    Linda Wright-Rathke, RN Seattle, WA
  • Marketing, how to find and approach prospects was very valuable to me. I’m so delighted to have Joseph as my instructor, I should have taken this class a long time ago!
    Ambaye Gerbu, RN AFH Provider
  • I loved that it was so specific to adult family homes, and not just marketing in general. I am so excited about the Program Creation Blueprint; I feel like I get to go home a restart my AFH business - only better than the one I have now! There is no better info on marketing adult family homes!
    Suzanne Shrock, RN, AFH Provider - Birchwood Adult Family Home
  • Be ready for LOTS of ideas and How To's as well as step-by-step processes - everything you could need.
    Pam Dittrich Marketing Specialist at Sunrise Services; Glenhaven Adult Family Home

AFH and Residential Care Home Owners...

Attract More Ideal Residents, Sell with Confidence, and Save Thousands on Referrals fees.

Times have changed. What used to work in marketing Residential Care Homes no longer does - discover what works best NOW.

You'll learn the winning mindset, advanced strategies, and specific action steps to creating a steady flow of calls in simple, straightforward and effective ways, even if you don't see yourself as a marketer.

Spend less time worrying about how to get clients and more time enjoying your thriving residential care home business, family and friends.

  • How to build an effective marketing foundation to differenciate yourself and stand out from the competition
  • How to build an effective online presence and generate leads on autopilot
  • How to create highly valuable programs that prospective residents want - and will pay top dollars for!
  • How to generate referrals and get more calls - plus my top 10 sources of leads
  • How to conduct tours that impress visitors and create high desirability for your business
  • How to turn visitors into eager buyers and close more deals, without being salesy or pushy

Get On Early Bird List

Get Early Bird Notice, Discounted Admission, and Priority Registration.

We value your privacy and never spam or share your email.

Free Exclusive Bonus Material


A 12-Page Step-By-Step Implementation Workbook

A complete summary review of the entire course!

This workbook allows you to review the key principles of each module, and helps you quickly implement the most relevant items for your current needs.


6 Copywriting Secrets to Instantly Improve Your Ads 

Discover the secrets to copywriting success that great copywriters use. Use these six power tips to review ANY written advertising material, whether it is a Craigslist posting or a $6,000 print ad.


My Custom Resident Intake Form 

This specialized resident intake form helps you document and track your leads, and guides you to ask everything you need to know when interviewing prospects.

You'll be interviewing prospects like a pro and never run out of pertinent questions to ask.


How To Sell Value and Benefits, Not Just Features

Do you ever ask yourself, “what should I write on my website or marketing materials?

How can I avoid sounding like everybody else, and stand out as unique and different?

Discover the most powerful and attention-grabbing writing techniques, the secrets behind persuasive sales copy used by highly paid copywriters. This report includes specific tips and examples for long-term care providers.

Frequently Asked Questions

What is the adult family home marketing roadmap?

It’s an exclusive marketing workshop that I created after losing over 70% of my residents in a short period of time and struggled for 2 years to recover. It is designed specifically for adult family home providers and residential care home owners.

Does it really work?

If you implement the strategies taught in the workshop it will work for you. However, I do not know you or your ability to implement what you learn and consequently I cannot guarantee your success.

Using these exact strategies, I’ve enjoyed…

► 100% occupancy with private pay clients,

► A consistent flow prospective calls each and every week no matter the economy or time of year,

► An average turnaround time of 7-10 days to fill vacancies.

► A waitlist at all times, which some clients pay to be on!

► Saved over $96,500 in Referral Fees in 2 years! Eighty percent of my admissions have ZERO referral fees.

What if don't like it?

If for any reason you feel your time was wasted or I did not deliver the promised material by the end of the workshop, let me know and receive a full tuition refund – no questions asked.

I outsource my marketing to senior placement agencies, will this workshop still help me?

Yes! That is, if you want to save on referral fees and decrease your dependence on others for your success.

What you’ll learn will empower you to be proactive with your own marketing, while passively waiting for others to call you places your success or failure in someone else’s hands.

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Rock Solid, Iron-Clad Money Back Guarantee!

I am so confident this is the best adult-family-home-specific marketing training that’s ever been available anywhere, that I offer a Rock Solid, Iron-Clad Money Back Guarantee.

It’s a “No-brainer Guarantee” and it’s REAL SIMPLE: If for any reason you’re not 100% satisfied by the end of the workshop, just let me know and we’ll refund 100% of your tuition!

NO hassles, NO questions asked!